HOW TO DRIVE TARGETED TRAFFIC TO YOUR AFFILIATE OFFERS – [AFFILIATE MARKETING FOR BEGINNERS 2022]

OVERVIEW

When it comes to the issue of traffic, we cannot stretch much but agree to the concept that

Traffic is the lifeblood of every business: including your affiliate journey.

Think of traffic as like fuel for a car. You need fuel for your car to run. Traffic is the fuel that your business runs on.

A big part of how successful you are as an affiliate is the size of the people who see your content. The bigger your audience, the more people you can promote offers to. You could have the nicest looking offers, amazing contents and the best free reports as bonuses, but if you don’t drive visitors, nothing is going to happen.

Traffic is that lifeblood and you need it to come in on a regular basis.

Just like a store cannot survive if new people are not walking through its doors on a regular basis, your online business cannot survive if new prospects aren’t landing on your content on a regular basis.

The good news is that there are lots of places to get traffic online.

We like to break it down into paid and organic traffic options.

In this article, I’m going to show you how to take advantage of both of them. Both are highly effective at driving traffic and both are critical to the success of your marketing campaign.

Let’s start by taking a look at driving traffic with paid traffic.

PAID / INVESTMENT TRAFFIC

This types of traffic requires you to invest money. It’s an investment you make into your business expecting a return on that investment, not dumping money into a black hole.

Investment traffic costs money, but it saves you time. With organic traffic it can take a while to build a big audience. With paid traffic, however, you can build a big audience virtually overnight.

A solid Investment traffic strategy is...

• Quick to get started

• Easy to scale

• Highly targeted

• Professional

Some sources of paid traffic cost very little and some cost a lot. Most can be launched for as little as $5/day. When you think about the tens of thousands of dollars traditional marketing costs, you can see why online traffic sources have an advantage

With this in mind, let’s take a look at the best forms of paid / investment traffic.

1. Facebook Ads

Facebook advertising is one of the absolute favorite ways of generating investment traffic.

There are more than 2 billion Facebook users. Only Google has a larger platform.

Some advantages of Facebook include...

• Inexpensive – as little as $5 per day

• Quick – have your ad up and running in just a few minutes

• Provides highly targeted advertising

• Improves brand awareness

• Has great analytics

The targeting features it has in particular sets Facebook apart from other platforms.

For better or worse, Facebook has a tremendous amount of data on their users. That allows you, the marketer, to create ads that are more targeted than just about any other platform.

2. Google Ads

Google is the largest search engine on the internet. Google also happens to own YouTube, the largest video website (and second largest search engine). Many of the most popular websites feature Google Ads.

To make this brief, Google has a massive reach and that makes is an excellent opportunity for traffic.

With Google, you can create...

• Display ads – Ads that show up based on websites the user has visited

• Search ads – Ads that show up based on the search term used

• YouTube ads – Ads that show up at the beginning of a YouTube video

The main drawback with Google Ads is the learning curve. It can be complex to learn and master. But once you learn everything you need to know, you can reap the benefits of Google advertising.

Solo Ads

Solo ads are dedicated emails promoting your website. These emails go out to another marketer’s list.

This form of investment traffic is powerful, and it’s a simple effective way to build your email list.

You can think of solo ads as renting someone else’s list for sending an email. You write an email and they send it to their list. Sometimes the solo ad provider will write the solo ad for you.

The list owner usually charges per link click. This is good because it’s based on performance. However, solo ads usually require at least $100 to get started.

The reason why solo ads are appealing to affiliate marketers is that they put your content or links in front of people who have already signed up for someone’s email list and are engaged enough to click on your link and subscribe. This is a really warm audience, and it’s why solo ads work well for beginners.

Now to the other handle which is………..

ORGANIC TRAFFIC

Organic traffic is traffic you don’t have to invest money into.

What you do have to invest is time and effort. The more time and effort you invest, the more organic traffic will come your way. It’s that simple.

Here are some of my favorite sources of organic traffic.

1. Blogging

Blogging can be a great way to connect with your audience and generate leads.

You can easily develop a relationship with the people who follow your blog by providing valuable content.

In addition to building authority, credibility, and trust, a well optimized blog will generate traffic from search engines.

Google thrives by giving people what they’re looking for when they search for different keywords. If you have a blog with high quality posts that address the keywords people search for, they will find you.

The key with blogging – and with any of these ways of generating free traffic – is consistency. Be consistent in when you post and how often you post.

In addition to that, follow these guidelines:

· Keep focused on a specific topic

• Make your titles enticing to draw in more readers

• Start off with a single short sentence or question that intrigues the reader

• Use short paragraphs

• Enhance the visual appeal using things like bullet points, images, and infographics

• Use a specific system or formula, such as “5 steps” or “7 tips”

• Provide a call-to-action (CTA)

This site you are reading from now is a typical example of blogs and how we use it to drive affiliate sale.

Read also: How to use blogs and Pinterest to drive more people to your affiliate offers and generate more sales.

2. Forums

Forums are communities online where people discuss a particular topic. There are forums in just about every niche imaginable that you can find with a Google search.

When driving traffic from forums, it will take weeks or months to build up your reputation. The good news is that if you’re willing to invest that time, the payoff can be well worth it. You can find forums by tying in a google search [the name of the niche] + forums. Example: Yoga + forums

3. Social Media

Social media is huge, and it will only continue to grow. Everyone and their grandma is on social media.

And this is great for marketers.

Social media works in a similar way as forums. You get on there and you participate! Build a following, connect with those followers, and build strong relationships.

Just remember, social media is all about engagement.

Interact with your followers. Provide value. Ask questions. And post consistently. Not only that, but follow other people. You want to build a supportive environment where you build each other up. So, comment on their posts and share their content.

The best social media platforms to use right now are:

• Facebook (Groups)

• Instagram (Reels)

• TikTok

Each of these has unique advantages.

Facebook is a great overall social media platform. It has the most people and the most features. You can share videos, images, links, events and a lot more. Honestly, every business should have a Facebook page and most importantly, Facebook is now prioritizing groups.

Instagram is another platform that is growing fast. Though it doesn’t have as many features as Facebook, it’s easier to reach more people via Instagram even now with the introduction of Reels.

Instagram is a heavily visual platform. So if you want to create images, share pictures or make short videos, it’s a great choice. Instagram is best for visual niches like fitness, fashion, photography, food, cooking and travel.

Think about which platforms match up with your niche, your skill set and your interests. You don’t have to post everywhere. Focus on the platform or platforms that are most in alignment with you, post consistently and engage people.

Always remember the fundamentals of social media strategy...

• Post consistently

• Interact with people - Start conversations, reply to people, answer questions

• Provide value with what you post

• Follow other people in your niche

Think of your social media following as your tribe. These are people who are interested in what you're sharing and engage with you.

Here’s how social media connects to affiliate marketing. Make sure you place the link to your landing page on your profile page. As you gain more followers and they grow to know and trust you, they will find their way to that link and opt in.

You can also share content related to your niche and affiliate offer. And when you share the content, you can link to your opt-in page.

TikTok is more of short form video as you might already know. But now with the ability to upload up to 3 mins videos, you can express yourself a little more and this will help build a strong and highly engaged following. The best part is how fast you can build the following as compared to the other social media platforms.

4. YouTube

YouTube is the second-biggest search engine in the world.

People collectively watch more than 1 billion hours of YouTube videos a day. That is worth a lot and you need to take advantage of that.

Making YouTube videos can be a great way to generate traffic to your affiliate offers.

It’s not complicated. Even your smartphone will make good quality videos especially with the introduction of YouTube shorts.

As long as you post consistently and provide valuable content, you will grow your following. You can make videos focused on:

• Product reviews

• Tutorials and how-to videos

• Interviews

• Video courses

• Customer profiles

Tons of people search YouTube for everything they’re looking for. So if you craft your video titles with relevant keywords, people will find you. And because it’s video, it’s really engaging and you build trust with people quickly.

Don’t forget to leave thoughtful comments on other popular videos in your niche. Yes, it takes some time and effort, but it can increase your level of exposure and improve your standing as an expert in the community.

Growing and driving traffic and eventually customers with YouTube is simple too. All you need to do is link to your affiliate offers either directly (not too recommended) or landing page (a website, opt-in page etc.) in the caption of your videos.

Put a call to action before it too. Something like, “Get my free report…”

FOCUS

You cannot be everything for everyone. You cannot promote offers to solve every single persons need and that is exactly why

Whatever form of traffic you choose, narrow your focus.

Don’t make the mistake many affiliate marketing beginners make by trying out more than two traffic sources at the same time.

Don’t try to do everything.

Focus is powerful. Pick one organic and one investment / paid source of traffic.

Learn as much as you can about them and aggressively try to make them work. That’s the most effective pathway to success with traffic.

Success Awaits You.

Discover the 7 sure ways of driving traffic to affiliate offers and learn about the first one I would choose always which I hardly talk about. [All Secrets Revealed]